FlashCrafterComparison · Plumbers
Compare lead capture, follow-up, dispatch, reviews and costs for U.S. plumbing businesses.
For owners of independent local service businesses in the United States comparing software for plumbing marketing and the operational work that follows an inquiry.
At a glance
Start with the bottleneck in your business. If inquiries become scattered notes, unapproved estimates or scheduling problems, choose an operations platform before adding more marketing automation. Jobber and Housecall Pro publish prices and user allowances that make the initial comparison concrete. ServiceTitan is a better fit when its pricebooks, payroll and reporting match the operational work you need, subject to a complete quote and implementation review. Choose HighLevel when someone will manage marketing workflows and connect them to field-service records. Choose Marketing 360 or Scorpion when you want marketing services alongside technology; compare the work included, advertising budget and contract terms. Choose Birdeye when your existing operations work and reputation or customer communications are the main gap. A calendar, connector name or broad platform rating alone does not establish the complete plumbing workflow.
Read the full conclusion ↓| Option | Verdict pick | Best for | Rating | From |
|---|---|---|---|---|
| Jobber | Connected inquiry-to-payment workflow | Owners who want booking, quotes, follow-up, field records and payments connected in one field-service platform. | 4.6 ★1,487 reviews | $29/month billed annually |
| Housecall Pro | Dispatch with reviews and recurring plans | Plumbing businesses that want dispatch, job costing and review management together, with recurring service plans available in MAX. | 4.7 ★2,749 reviews | $59/month billed annually |
| ServiceTitan | Broader operational requirements | Businesses that need dispatch, pricebooks, payroll and reporting across a more extensive field-service operation. | 4.3 ★341 reviews | – |
| HighLevel | Marketing workflow control | Owners or their marketing operators who want CRM pipelines, multichannel follow-up, websites and booking workflows alongside field-service software. | 4.2 ★89 reviews | $97/month |
| Marketing 360 | – | Owners seeking marketing services with CRM, advertising reporting, listings and payment tools. | 4.5 ★1,158 reviews | – |
| Scorpion | Managed marketing and attribution | Owners seeking managed marketing, advertising and revenue attribution connected to field-service systems. | 4.5 ★60 reviews | – |
| Birdeye | Reputation around existing operations | Businesses with established field-service operations that want review requests, listings and customer communications connected to job events. | 4.7 ★4,248 reviews | – |
Choose plumber marketing software around the work you need to improve: answering inquiries, booking appointments, dispatching technicians, collecting payment or earning reviews. Jobber, Housecall Pro and ServiceTitan manage field-service operations. HighLevel manages marketing and sales workflows. Marketing 360 and Scorpion combine technology with marketing services, while Birdeye concentrates on reputation, listings and customer communications.
Choose an operations platform if marketing inquiries need a reliable path into scheduled, completed and paid jobs. Choose a marketing or reputation platform when those operations already work and you need stronger follow-up, managed campaigns or review requests. Prices and review figures below were checked October 9, 2026; ratings cover broader customer bases, not plumbing owners alone.
Supporting detail
Best for owners who want booking, quotes, follow-up, field records and payments connected in one field-service platform.
PricingFrom $29/month billed annually
USD prices checked October 9, 2026. Core includes one user: $49/month without commitment, $39/month with a one-year commitment or $29/month prepaid annually. One-user Connect is $139/$119/$99 and Grow is $199/$169/$149 in the same billing order. Five-user Connect is $199/$169/$149, Grow $299/$259/$229 and Plus $499/$439/$399. Published options also cover 10 and 15 users; larger teams contact sales. Marketing Suite costs $99/month, Receptionist $29/month and Pipeline $49/month; Plus includes all three. Extra users cost $29/month each. Annual prepayments are initially non-refundable, and all plans auto-renew.
Strengths
Watch for
Best for plumbing businesses that want dispatch, job costing and review management together, with recurring service plans available in MAX.
PricingFrom $59/month billed annually
USD prices checked October 9, 2026. Basic is $79/month or $59/month billed annually for one user. Essentials is $189/month or $149/month annually for five users. MAX is $329/month or $299/month annually for eight users; additional MAX users cost $35/month each. Temporary offers displayed Essentials at $26/month for one month and MAX at $99/month for three months. These are introductory offers, not standard ongoing rates. A 14-day trial includes full MAX features and requires no credit card.
Strengths
Best for businesses that need dispatch, pricebooks, payroll and reporting across a more extensive field-service operation.
Pricing
Pricing not disclosed in public dollar amounts as of October 9, 2026. Starter, Essentials and The Works use per-technician pricing and require a quote. The pricing page does not publish implementation charges, marketing-module prices or a universal minimum technician count. Third-party estimates are not vendor quotations. Obtain the subscription, onboarding, marketing additions and contract terms together before deciding.
Strengths
Best for owners or their marketing operators who want CRM pipelines, multichannel follow-up, websites and booking workflows alongside field-service software.
PricingFrom $97/month
USD prices checked October 9, 2026. Starter is $97/month or $970/year with three sub-accounts. Unlimited is $297/month or $2,970/year with unlimited sub-accounts and basic API access. Agency Pro is $497/month and adds SaaS functionality and usage rebilling with markup. Plans advertise unlimited contacts and users and a 14-day trial. Optional AI Employee Growth is $50/month per sub-account and Unlimited $97/month per sub-account. Telecommunications and other usage charges are separate.
Strengths
Best for owners seeking marketing services with CRM, advertising reporting, listings and payment tools.
Pricing
Subscription pricing not disclosed as fixed dollar amounts as of October 9, 2026. Plans are customized; standard plan limits and minimum advertising spend are not published. A free Top Rated Local listing is separate from the full marketing service. Official documentation dated December 4, 2023 lists the Payments-to-QuickBooks Online upgrade at $35/month; confirm that fee in the current quote.
Strengths
Best for owners seeking managed marketing, advertising and revenue attribution connected to field-service systems.
Pricing
Pricing not disclosed in public dollar amounts as of October 9, 2026. RevenueMAX combines marketing technology, services and digital advertising without standardized public subscription tiers or an included ad budget. Scorpion states it typically requires 12-month terms for marketing technology and certain services such as SEO; digital advertising services are typically month-to-month. These statements do not establish universal RevenueMAX contract terms.
Strengths
Best for businesses with established field-service operations that want review requests, listings and customer communications connected to job events.
Pricing
Pricing not disclosed in public dollar amounts as of October 9, 2026. Quotes depend on deployed products and locations. Published location bands are 1–3, 4–9, 10–39, 40–249, 250–999 and 1,000+. The current pricing page does not publish named package tiers or included messaging allowances. Integration listings do not establish public integration fees or inclusion in a particular subscription.
Strengths
Side by side
Jobber
Housecall Pro
ServiceTitan
HighLevel
Marketing 360
Scorpion
Birdeye
| Primary role | Booking and operational handoff | Review workflow | Accounting or field-service connection | Cost boundary | |
|---|---|---|---|---|---|
| Jobber | Field-service operations with optional marketing products | Online booking, scheduling, quotes, invoices and payments | HighLevel connection supports completed-job requests | QuickBooks Online from Connect; native HighLevel connection | Team size, billing commitment and marketing additions affect cost |
| Housecall Pro | Field-service operations and customer management | Booking, scheduling and dispatch; recurring plans in MAX | Review management included in Basic | QuickBooks Online from Essentials; open API and Zapier require MAX | Defined user allowances; several extras require separate pricing |
| ServiceTitan | Operations, pricebooks, payroll and reporting | Call booking, scheduling and dispatch in Starter | Birdeye documents job and appointment triggers | QuickBooks Online/Desktop; Scorpion and Birdeye connections |
Method
We compared the workflow from inquiry and estimate approval through booking, dispatch, payment and review requests.
We used current vendor pricing, billing commitments, included users and separately charged products.
We checked connector-specific triggers and transfers instead of assuming complete synchronization.
We kept review platforms separate and treated complaints as experiences rather than failure rates.
Verdict
Our recommendation
Start with the bottleneck in your business. If inquiries become scattered notes, unapproved estimates or scheduling problems, choose an operations platform before adding more marketing automation. Jobber and Housecall Pro publish prices and user allowances that make the initial comparison concrete. ServiceTitan is a better fit when its pricebooks, payroll and reporting match the operational work you need, subject to a complete quote and implementation review. Choose HighLevel when someone will manage marketing workflows and connect them to field-service records. Choose Marketing 360 or Scorpion when you want marketing services alongside technology; compare the work included, advertising budget and contract terms. Choose Birdeye when your existing operations work and reputation or customer communications are the main gap. A calendar, connector name or broad platform rating alone does not establish the complete plumbing workflow.
Connected inquiry-to-payment workflow
Jobber
Booking, quotes, follow-ups and payments sit together, with published marketing additions and a native HighLevel connection.
See JobberDispatch with reviews and recurring plans
Housecall Pro
Basic combines dispatch and review management; MAX adds recurring service plans and route optimization.
See Housecall ProBroader operational requirements
ServiceTitan
Evaluate its pricebooks, payroll and reporting when those functions justify the quoted cost and training work.
See ServiceTitanMarketing workflow control
HighLevel
CRM pipelines and multichannel automation suit an owner or operator able to configure ongoing campaigns.
See HighLevelManaged marketing and attribution
Scorpion
RevenueMAX connects marketing services with booked-job and revenue attribution, including documented ServiceTitan connections.
See ScorpionReputation around existing operations
Birdeye
Documented field-service triggers support review requests and customer communications without replacing the operational platform.
See BirdeyeQuestions
Keep reading
Vendor pages change. Figures are as published on the capture date; confirm before deciding.
Watch for
Watch for
Watch for
Watch for
Watch for
Watch for
| HighLevel | Marketing CRM and automated sales follow-up | Calendars and workflows; Jobber integration connects job events | Reputation management and job-triggered campaigns | Native Jobber connection; basic API in Unlimited | Subscription plus telecommunications, AI and other usage charges |
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| Marketing 360 | Marketing services, CRM and advertising reporting | Documented Zapier contact transfer from ServiceTitan | Top Rated Local customer-experience connection | Limited Payments-to-QuickBooks posting; Zapier CRM connections | Custom subscription; advertising and integration costs need confirmation |
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| Scorpion | Managed marketing, advertising and revenue attribution | Convert books directly where scheduler support permits | Managed marketing technology; review inclusions require confirmation | ServiceTitan, Salesforce and FieldRoutes named | Custom proposal; capacity engine requires additional ServiceTitan products |
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| Birdeye | Reputation, listings and customer communications | Appointment events and selected CRM write-back documented | Job-triggered requests through field-service integrations | Jobber, Housecall Pro and ServiceTitan documented | Quote depends on deployed products and locations |
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