CRM for HVAC Contractors: Never Lose a Lead Again
Free GoHighLevel CRM ($97-497/mo value) included with FlashCrafter. Automated follow-ups, pipeline management, and customer retention. Close 30-50% more deals with systematic follow-up.
Why HVAC Businesses Need CRM
Without a CRM, you're leaving money on the table every single day
Lost Leads
of leads fall through cracks without follow-up
Missed Callbacks
of customers never get called back after estimates
Disorganized Pipeline
of HVAC contractors have no visibility into lead status
Manual Follow-Ups
wasted manually calling and texting each lead
Essential CRM Features for HVAC
Everything you need to manage leads, close more deals, and retain customers
Lead Management
Web form integration, phone call logging, lead source tracking, automated lead distribution
Pipeline Management
Visual drag-and-drop pipeline: New Lead → Estimate → Scheduled → Completed
Communication Automation
SMS automation, email sequences, voicemail drops, two-way texting, review requests
Scheduling & Calendar
Appointment scheduling, calendar sync, tech assignment, automated reminders
Customer Database
Complete customer history, service tracking, equipment info, maintenance schedules
Reporting & Analytics
Lead source ROI, conversion rates, revenue attribution, customer lifetime value
How FlashCrafter CRM Works for HVAC
Real-world examples of CRM automation in action
Emergency AC Repair Lead
Homeowner submits "AC not working" form at 9 PM
CRM auto-sends SMS: "Emergency tech will call you in 10 minutes"
Notification sent to on-call tech
Tech calls customer, schedules next-day repair
Auto-send appointment reminder next morning
After repair: Auto-send review request
Customer enters maintenance reminder sequence
HVAC Installation Estimate
Customer fills out "New AC Installation" form
CRM creates lead, tags as "Installation"
Owner schedules in-home estimate
After estimate: Auto-send estimate via email
Day later: Auto-SMS "Did you receive our estimate?"
3 days later: Auto-call reminder to follow up
Customer books: Move to "Job Scheduled"
After install: Review request + maintenance plan offer
Seasonal Maintenance Campaign
CRM identifies customers with AC units
March: Auto-send "Spring AC Tune-Up Special - $79"
Customers book online via link in SMS
Appointment auto-added to calendar
Reminder sent day before
After service: Review request + annual plan upsell
If not booked: Follow-up sequence continues monthly
CRM Pricing Comparison
Get enterprise-level CRM for the price of a coffee subscription
| CRM Option | Cost | Website Included | SMS Automation | HVAC-Specific | Easy to Use |
|---|---|---|---|---|---|
| DIY (Spreadsheets) | $0 | ❌ | ❌ | ❌ | ✅ |
| Basic CRM (HubSpot) | $50-200/mo | ❌ | $20-100/mo extra | ❌ | ❌ |
| HVAC CRM (ServiceTitan) | $300-500/mo | ❌ | ✅ | ✅ | ❌ |
| FlashCrafter | $0 (included in $50/mo) | ✅ | ✅ | ✅ | ✅ |
Frequently Asked Questions
Everything you need to know about HVAC CRM software
Do HVAC contractors need a CRM?
Yes. Without a CRM, 30-50% of leads fall through the cracks. A CRM ensures every lead gets systematic follow-up, increasing close rates by 30-50%. It also automates customer retention (maintenance reminders) and tracks marketing ROI so you know which channels generate revenue.
What is the best CRM for HVAC companies?
FlashCrafter includes GoHighLevel CRM ($97-497/mo value) for free. It's designed for small HVAC businesses, includes SMS/email automation, integrates with your website, and is easy to use. Compare to ServiceTitan ($300-500/mo) which is overkill for small businesses, or HubSpot ($50-200/mo) which isn't HVAC-specific.
How much does HVAC CRM software cost?
Basic CRMs cost $50-200/mo (HubSpot, Salesforce). HVAC-specific CRMs cost $300-500/mo (ServiceTitan, Jobber, Housecall Pro). FlashCrafter includes a full-featured CRM for $0 - included in the $50/mo plan that also includes your website and SEO.
Is GoHighLevel good for HVAC contractors?
Yes. GoHighLevel is one of the most powerful CRMs for service businesses. It includes SMS/email automation, pipeline management, appointment scheduling, two-way texting, and review automation. FlashCrafter includes GoHighLevel CRM with HVAC-specific templates pre-configured.
Can I automate customer follow-ups with FlashCrafter CRM?
Yes. FlashCrafter CRM includes automated SMS sequences (immediate follow-up after lead), email nurture campaigns (stay top-of-mind), appointment reminders (day before service), review requests (after job completion), and maintenance reminders (seasonal campaigns).
Get Free HVAC CRM with FlashCrafter
Join 500+ HVAC contractors never losing a lead again. Free GoHighLevel CRM ($97-497/mo value) included with FlashCrafter. Professional website, CRM, and SEO for $50/month.